Newsletters

It’s OK to be Unscripted

Even though motion graphics and video have become trusted marketing tools, you might not know where to begin on your upcoming project – that’s OK. Video projects typically start with script development, but don’t feel like you have to draft a highly detailed, complex document.  We can help you craft a 10,000 ft view focusing...

Tell Your Story: A New Generation of Consumers

Video content is an amazing way to engage your customers in the conversation about your brand. Companies make the products we buy and we at the end-of-the-day buy stories. Video content is pulling back the veil of marketing and starting to focus on the stories that matter to companies, not just...

Edutainment – How’s that for a Buzzword!

Using a combination of entertainment and education, you can create brand conscious marketing that informs your customer on one hand while engaging them on the other. This is a key trend in winning today’s conscious consumer.  There is always a multitude of reasons for needing new video content.  From workforce...

Take off with the Phantom 4 Pro

We are excited to announce the arrival of the Phantom 4 Pro Aerial Drone! This is one-of-the-most sophisticated drones ever made. With its advanced Intelligent Flight modes, we can tell your story from a whole new perspective. From an awesome “new building” reveal shoot for New Belgium’s Mothership campus, to visualizing the...

The Show must Go “On…Line”

The Importance of Multi-platform Sharing Pop quiz — What is the number one goal of your newly produced video?  The answer – to be viewed by your audience!  We’ve found that some companies will spend the time, effort, and budget dollars on producing great media, only to see it receive minimal...

Getting your Next Video Started

You know video content is important, you know it’s essential to your company, and you know it will cost time and money. That being said, we also understand getting a project off-the-ground is challenging – some meetings can be pretty scary. In our experience knowing your Goal for the project is ideal. Whether it’s...

The Questions You Didn’t Know to Ask

When considering your next Testimonial-Based program, here are a few questions to ask yourself before starting: Who is going to be in your video?  If possible, it’s best to pre-interview them to make sure they are a good candidate – articulate, friendly, and comfortable doing a testimonial. At this time work...

The Golden Rule of Video Marketing

Today, much of your consumers’ buying process takes place online – and most of that research takes place on Google and Youtube. And as our smartphones become smarter, mobile is replacing traditional desktops and laptops as the most common platform for access to the web. Video is the fastest-growing ad...

Leveraging Video for Multiple Markets

Recently, we had the opportunity with New Belgium Brewing to produce a couple of videos centered around their annual bike and beer (and bemusement!) festival, Tour de Fat. The event drew 25,000 participants and raised $90,000 for local non-profits and charities. We were tasked with filming the event to produce two...

Save Time & Money with Video Training

If you are like most companies, you spend a great deal of time and resources on training. Training can be both internal and external: training new employees to get them up and running, training a new process or procedure to existing employees, mandatory safety training, or training customers on how...